Men
Men
Jimmy Choo Cologne: Man, Aqua, Intense And The Colognes To Compare
Jimmy Choo cologne started in 2014 with Man, a fresh lavender fougère from a shoemaker with a London workshop past. Here is how I would choose between Man, Aqua, Intense, Parfum and Extreme, plus the designer colognes and shave basics to wear alongside them.
Two Friends, One Quiz: How Hawthorne Taught Men to Wear Two Scents
Hawthorne cologne comes from two childhood friends who built the brand in 2016 on one idea: one scent for work, another for play. I go through its eau de parfums, body sprays and grooming, then set up a two-scent week.
A Shelf of Coach Blue Cologne and the Fresh Scents Beside It
Coach Blue cologne is a lime, pepper and cedar fragrance from a leather house that started in a Manhattan loft. This men's edit puts it beside the other Coach scents and the blue and fresh classics from Versace, Chanel, Dior, Jimmy Choo and Armani Beauty.
Caldera Lab Skincare for Men, and Anyone Else
Caldera Lab skincare for men began when a Jackson Hole founder borrowed his wife's serum and wondered why nothing like it existed for men. I go through the serums, moisturizers, eye treatments, cleansers and shave products.
The Daily Designer Tote For You
Designer totes for men who carry a bag every day, from structured leather to soft belted shapes and canvas for the weekend.
Burberry Hero: A Horse, a Forest and Five Ways to Wear It
Burberry Hero was Riccardo Tisci's first fragrance for the house, and it has since grown into a small family of bottles with different strengths. Here is how the Hero line differs, the fresh colognes I wear when it gets warm, and the woody ones with a cedar backbone for cooler days.
Men's Wallets and Card Holders
Everyday wallets and card holders for men, from slim black leather to warm cognac and tan.
Logo Tees, Fleece Jackets and Polos for Men
Logo tees, fleece jackets, polos and knits where the badge, crest or print is the point. Made for guys who want a visible brand mark without overdoing it.
Mens Designer Brands: Slowear, N.Peal, NN07 and Other Labels With a Point of View
These menswear labels have a clear point of view and a founder you can name, from Slowear and N.Peal to NN07. I sort the picks into jackets, knitwear, shirts, trousers and a few accessories.
Zegna Loafers and Tailoring
Zegna was founded in 1910 by Ermenegildo Zegna in Trivero, in Italy's Piedmont region, as a textile company that began as a wool mill called Lanificio Zegna. The house has stayed close to its fabrics, with the Oasi Zegna nature area in the Biellese Alps established in 1993 and a majority stake in the Australian wool farm Achill bought in 2014. This edit gathers wool and cashmere trousers, Trofeo suits, Cashco shirts, suede loafers, Triple Stitch sneakers, sunglasses and a Prince of Wales check cashmere blazer.
Enfants Riches Déprimés Trousers
Enfants Riches Déprimés was founded in Los Angeles in late 2012 by artist and designer Henri Alexander Levy, right after he finished fine art studies at UCLA. It is dark, subculture-driven luxury shown in theatrical presentations, from a 2017 first for a fashion house at Christie's Paris to an AW24 show staged across nine floors of an abandoned brutalist parking garage. This edit gathers leather and denim jackets, distressed printed hoodies and tees, silver rings and leather belt bags, wool trousers and flared leather pants.
Stone Island Outerwear
Stone Island was founded in 1982 in Ravarino, Italy, by designer Massimo Osti, and its name comes from the Joseph Conrad novels where the words stone and island appear most often. It is Italian technical sportswear known for material research, garment dyeing and the removable compass badge on the sleeve. This edit gathers down parkas and bombers, Ghost Piece sweatshirts and cardigans, cargo trousers and jeans, and beanies and a bucket hat.
John Lobb Shoes and Loafers
John Lobb was founded by the Cornish-born bootmaker of the same name, who opened a shop on London's Regent Street in 1866 after returning from Australia. The Hermès-owned house today keeps a bespoke atelier on rue de Mogador in Paris and makes its ready-to-wear in Northampton through a 190-step process. This edit gathers Lopez and Pace loafers, City II and Philip II oxfords, William monk shoes, Chelsea and Alder boots and Kingston slippers.
Eton Dress Shirts and Ties
Eton was founded in 1928 in Gånghester, near Borås, Sweden, by the cousins Annie Pettersson and Febe Lidar, and Annie and her husband David took over in 1931. The house is known for wrinkle-resistant dress shirts, first in Signature Twill, which it introduced in 1990. This edit gathers Signature Twill and Oxford shirts, polos, denim and flannel shirts, silk ties and pocket squares, and wool and tech jackets.
Men's Fall Essentials: Knitwear, Tailoring, Loafers and Leather Goods Worth Buying
A good men's wardrobe is built from a short list: a knit you reach for every day, trousers that fit, a coat that lasts and shoes that finish the outfit. This men's edit picks the knitwear, tailoring, loafers and leather goods worth buying this fall, from classic labels to newer designers. Start with a good sweater and build from there.
The Phia Edit: Everything Men Are Wearing This Fall
Men are wearing broken-in outerwear, soft knits, relaxed trousers and sturdy boots this fall, in a palette of brown, olive, charcoal and cream. Each grid starts from one question, what would a man actually reach for on a cool morning, and the answers run from jackets and knits to trousers and boots.
The Phia Index: The Most-Wanted Men's Pieces Right Now
The most-wanted men's pieces right now are down and quilted outerwear, soft knitwear, chunky sneakers and loafers, and compact leather bags. Outerwear, knitwear, shoes and small leather goods each get a grid, ordered by what men keep searching for at the moment.
Quiet Luxury, Loud Impact: The Men's Investment Edit
An investment wardrobe is a small group of pieces in fine fabric that you wear for years, in quiet colors with no visible branding. Coats, knitwear, tailoring and leather goods are chosen for fabric and cut over logos.
The Coat Check: The Best Men's Outerwear of the Season
The best men's outerwear this season falls into four groups: tailored overcoats, puffers and parkas, leather and shearling jackets, and lighter trench and field coats. Overcoats, puffers, leather and shearling jackets, and lighter trench and field coats each get a grid, so the right weight is easy to find.
The Shoe Edit: From Everyday Sneakers to Investment Loafers
The best men's shoes this season are clean leather sneakers, substantial loafers, lug-sole boots and a good pair of lace-ups. Everyday sneakers, investment loafers, cold-weather boots and dress shoes each have a grid, from weekend pairs to the ones worth resoling.
Gifts for the Guy Who Has Everything (Or Thinks He Does)
The best gifts for a man who has everything are things he would not buy himself: a considered watch, fine leather goods, a new fragrance or a beautiful object for the bar. Watches, leather and travel pieces, fragrance and grooming, and desk and bar objects are all things he would be glad to receive and unlikely to buy himself.
The Phia Gift Index: The Most-Wanted Men's Gifts of 2026
The most-wanted men's gifts this season are fragrance, wallets, warm accessories and watches. Fragrance, wallets, warm accessories and watches are the categories men are asking for most this season.
The Phia Hot List: 30 Men's Pieces We're Obsessing Over Before 2027
The men's pieces to buy before 2027 are a good coat, a few soft knits, shoes that will last and a handful of accessories. Coats and jackets, knits, shoes and accessories each get a grid of ten-year pieces to buy before the calendar turns.
For Him: The Moncler Essentials
The Moncler essentials for men, from the Eclal and Nahan to the Tibb vest and mountain jackets