Bag charms from Poppy Lissiman, Susan Alexandra and Stoney Clover Lane sorted by price, from a $30 keychain to a $118 boot and cactus, and what changes at each step.

Bag Charms From $30 to $118: What Each Price Gets You
Start with what you want to spend
A bag charm is the cheapest way I know to change how a bag looks, and the range is wider than most people expect. I lined up charms from three small brands I like, Poppy Lissiman, Susan Alexandra and Stoney Clover Lane, and plotted them by price to see what each step up actually buys. The chart runs from a $30 keychain to a $118 boot, with the playful ones on the right and the simple ones on the left.

Under $50: the easy yes
Poppy Lissiman starts the chart at $30 with a mushroom keychain and a rhinestone star, both light enough to clip to a zipper pull without dragging the bag down. Susan Alexandra sits at $48 with a yellow shooting star, a gussied up teddy, a peacock and a rainbow called Somewhere Over. These are the ones I would buy first, because at this price you can swap a charm for your mood.
$48 to $68: the middle
The middle of the chart is where the charms get more detail. Stoney Clover Lane has a cherry at $48 and a heart at $58, and Susan Alexandra's Pigatha is $60 with more going on than a simple shape. If you carry one bag every day, this is the range where a charm starts to feel like part of it.
$68 to $118: the statement charm
The crystal star is $68, and the boot and the Carrie Ann Cactus are both $118, which is the top of this chart. These are bigger and heavier, so I would put one on a structured tote and nothing else. If the price feels high for a keychain, remember it is the only thing on the bag that you picked for yourself.
Where I would spend
My rule is to buy one charm in the middle and one cheap one to rotate. The $30 keychains are for experimenting, and the $118 boot is for the bag you plan to keep.






















