Trending this week · #237 in Brands

FRAME

Shop FRAME View All Coupons

FRAME Women's The Small Corduroy Jacket

FRAME

$498

FRAME Women's The Small Denim Jacket

FRAME

$398

FRAME The Leather Rodeo

FRAME

$1,498

Frame Women's The Pique Pocket Tank

FRAME

$59

The Satin Trim Rib Henley

FRAME

$248

FRAME Women's The Ritz Hunting Jacket

FRAME

$1,298

FRAME Women's The Silk Plaid Shirt

FRAME

$179

FRAME The Leather Reboot Black

FRAME

$1,398

FRAME The Corduroy Swing Trousers

FRAME

$478

FRAME Women's The Bodega Tee

FRAME

$131

20 codes available to try

Wardrobe Essentials for 2026: Basics to Build On

Strip it back to the basics and build your essentials from the ground up this year

Spring Break

Summer Sunglasses: Bold, Playful Frames in Bright Colors

Summer sunglasses in bold, playful frames make a statement under the sun.

Editorial

FRAME Jeans and Knitwear

Two Swedish former magazine colleagues, Erik Torstensson and Jens Grede, launched FRAME out of Los Angeles in 2012 with a single pair of jeans. Neither had designed clothing before, so they built the brand the way marketers build a brand, obsessing over one perfect mid-blue skinny jean before anything else existed.

Editorial

Best Denim Pieces for Women: Frame Trousers, Denim Dresses and Jackets

Best denim pieces for women beyond jeans: Frame trousers, DL1961 relaxed jeans, a denim shirt dress and Veronica Beard denim jackets.

Editorial

Clean Unclean: Lived-In Denim, Undone Layers and Easy Tops

The clean unclean look is the "I woke up like this" aesthetic: messy buns, undone layers, lived-in denim and barely-there tinted moisturizer.

Editorial

City Walking Outfits: Wide Jeans and Raincoats

Layers, wide jeans, a raincoat and a small bag for long days on foot and changing weather.

Editorial

Night Walk Outfits: Cozy Knits and Dark Denim

Cozy knits, plain tees and dark denim for evenings that turn into long walks. This edit is for anyone who wants comfort that still looks put together.

Editorial

Casual Outfits: The 1990s Uniform, Reworked for Real Life

casual outfits pull from straight denim, a bomber or short jacket, a polo, and flat shoes, with an easy 1990s point of view. I would start with the proportions, then let one accessory bring the look into focus.

Editorial

The Jackets That Do the Work Between Seasons

The in-between jacket has quietly become the most worn piece in the closet. Fall dressing now starts with a light layer you can take off at lunch rather than a heavy coat you commit to in October. This edit is every shape of it, from cropped and tailored to long and slouchy.

Editorial

Casual Date Outfits: Sweatshirts, Shorts and Linen Dresses

Reliable sweatshirts, shirts, shorts and linen dresses for dating, situationships and everything in between.

Editorial

What to Wear to Meet the Family: Knits and Dark Denim

A women's edit for meeting a partner's family: soft knits, dark denim and a coat that looks put together. Polite and modest, but still stylish.

Editorial

Abnormal Denim

Two dozen pairs of jeans with a twist: patchwork, fringe, cut-outs, studs and sculpted legs. For anyone who wants denim with a little personality.

See more editorials

Active Deals

Phia has found 20 active coupon codes for FRAME. Copy and paste a code below at checkout to see if it works on your order.

Or install the Phia extension and skip the manual work: it tests every code automatically at checkout and applies the best one for you, on FRAME and thousands of other sites.

15%Off

Code